by Jackie Logan | May 31, 2016 | Blog
The extensive reach and creative formats of social sites offer brands new opportunities to connect with audiences through native advertising. Now more than ever, advertisers can creatively infuse their brands and products directly into consumer feeds through posts,...
by Judith Dern | May 25, 2016 | In The News
For a cooking app with a more traditional design, check out Allrecipes, from the cooking website of the same name, which feels more like an interactive recipe book. It has a searchable database of recipes and a simpler way of displaying the cooking method for each....
by Jackie Logan | May 24, 2016 | Blog
Cooking is about more than eating. We use cooking for comfort and pleasure. We turn to it as a reward or a cure for boredom. Around the world, we incorporate it into celebrations, signifying a seemingly universal language and understanding. Now more than ever, we’re...
by Judith Dern | May 20, 2016 | In The News, Uncategorized
Food has become a hot Internet property, says David Grant of PopSugar, a digital content company aimed at women. “There’s a visceral joy and relatability of food. Watching people make food makes people happy. It’s the cat video of 2016.” Read the entire...
by Judith Dern | May 18, 2016 | Blog
We are what we eat, and we love—usually—who we eat with. Social food posts extend these connections, keeping us happy and nourished as well as providing emotional satisfactions. For many cooks, especially millennials, food posts are an important source of...