No longer just a January activity compensating for indulgences during December holidays, consumers now associate food and health with year-round lifestyle decisions. In fact, most Americans take a personalized approach to their health and wellness, making food choices and home cooking a huge part of their effort. With our 2017 Health Trends Survey exploring healthful eating attitudes and behaviors among an external panel of home cooks, Allrecipes delved into this topic to learn more. Among survey participants, two-thirds cook food at home for themselves and their families “most days of the week,” and also make weekly visits to food-related websites or apps for ideas, inspiration, information, and recipes. The March 2017 version of the Allrecipes Measuring Cup Trend Report explores eight insights learned from this survey. Read the complete report here.



— Posted by Judith H. Dern
Senior Communications Manager