January is food trend forecasting season—the time of year when anticipating what will grab home cooks’ attention and simmer on stove tops during the next 12 months is top-of-mind for many in the food world. At Allrecipes, we can never resist forecasting exercises. Our analysts follow an annual ritual of scouring survey results, inspecting trend charts, and reviewing web analytic data from the past year to determine which ingredients and foods are most likely to be popular in the next. The data they examined for this exercise included the Better Homes & Gardens Food Factor study (2016), and research topics ranged from Healthy Eating Trends (January 2017) and Allrecipes’ 20th Anniversary (June 2017) to Back-to-School (June 2017) and Holiday Cooking Trends (October 2017). What are the hottest predictions? Read about the 8 trends anticipated to sizzle this year in the January 2018 Allrecipes Measuring Cup Trend Report. One click here will open the complete report.

— Posted by Judith H. Dern
Senior Insights & Strategy Manager
@JudithHDern