Breakfast is a hot dish. It’s not about cereal, bacon and eggs, omelets and toast anymore. Quick and easy alternatives are grabbing morning appetites while clever hacks are giving favorite standards fun makeovers. Using a waffle iron to prepare French toast, and slathering toasted bread with creamy avocado slices is hip and clever. Add a shrimp/pasta dish to last week’s (February 12-18, 2016) most popular recipes line up, and no one goes hungry. Here’s the week’s delicious recap.

  • Hip and trendy, as well as satisfying, Avocado Toast had the largest increase in page views last week
Avocado toast_26Feb16

Avocado Toast (Photo by bd.weld)


  • Shrimp Lemon Pepper Linguini saw the largest week over week increase in prints and saves as a Favorite recipe
Shrimp Linguini_26Feb16

Lemon Pepper Linguini (Photo by happyschmoopies)


Easy French Toast Waffles (Photo by foodelicious)

Easy French Toast Waffles (Photo by foodelicious)


Top Search Terms
What’s the most romantic main dish out there? For a lot of Valentine’s Day cooks it was a surf and turf combination: lobster tails and ribeye steak. The fastest-growing week-over-week search term driving traffic to the site last week was how to cook lobster tails. Other fast-moving search terms in this category included lobster tail recipes, how to cook lobster tail, broiled lobster tail, and how to boil lobster tails.

Valentine’s Day celebrations also influenced last week’s fastest-growing internal search terms: beverage, red velvet pancakes, lobster tails, lobster tail, and ribeye.

Top 10 Year-Over-Year Keywords
Dinner inspiration drove top keyword searches last week (February 12-18, 2016). Home cooks were hungry for hearty dishes such as lasagna, pork chops, chicken spaghetti, fried rice and salmon. Those in the know simply searched for

External Searches_13_19Feb2016


FASTEST-GROWING Year-Over-Year KEYWORD (External) SEARCHES  (February 12-18, 2016)

(Year-over-Year Percent Change)

  1. Lasagna recipe easy +525%
  2. Pork chops recipes +520%
  3. Allrecipes recipes +277%
  4. Chicken spaghetti +209%
  5. recipes +174%
  6. Salmon recipe +142%
  7. Coleslaw dressing +114%
  8. Fried rice recipes +110%
  9. Dinner ideas +104%
  10. Tater tot casserole recipe +99%


Are French toast waffles on your kitchen agenda this weekend?

— Posted by Judith H. Dern
Senior Communications Manager